According to statistics, more than 30% of all goods purchased online are returned, 83% of users look at the terms of purchase return before paying for it, of which 58% want the shop to have a simpler policy, and 79% want the option of exchanging or returning things was free. In any case, the return of the product brings an online store a lot of unnecessary trouble and costs. In this article we have collected the most common reasons for returns and expert advice on how to get rid of this unpleasant problem.
In a time when everything can be ordered with home delivery, some are still afraid to buy online. Studies show that 77% of customers do not feel safe enough to make purchases on the Internet. What is it due to and how to create an online store that will populate buyers trust? When purchasing goods in online stores, users are bothered by a lot of questions and doubts that they can discard the obvious benefits. In this article, we'll show you how to make sure that the answers to these questions have always been in the interest of the online store.
Many countries have their own standards for clothing and footwear. Between the parameters some differences are almost invisible, while others vary by a few centimeters - the German 44th dimension corresponds to the parameters of 100-88-104, while the Ukrainian 88-70-92. If when buying in a store consumer can try something in different sizes, then while ordering online he always worries for not to get "cat in a bag". Incorrectly selected size can lead to increased returns. How to help the buyer to understand the diversity of size grids and matching tables? In this article, we will explain why and how the standards of the countries and brands differ and what to do about it.
"Sale!" "Discounts!" "Promotion!" - loud words that always attract attention. Compared to the other months, November and December, with their Black Friday, Cyber Monday, and upcoming holidays, receive 30% more revenue from e-commerce. Encouraging customers to spend money, lower prices and promotional offers should bring profits to shop owners, but unfortunately this is not always the case.
The issue of increasing the customer base is always one of the most important, as a large number of regular customers provides opportunities for the growth of an online store. In this article, we'll outline what attracts new customers, which methods work more efficiently than "cold calls" and what you need to pay attention to.